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Sunday, October 24, 2010

The Real Scoop Behind Dirty Rotten Tendrils

Dirty Rotten Tendrils”, the 10th Flower Shop Mystery, hit the bookstores on October 5th. Quite frankly, there are several unanswered questions in this reader’s mind, including Why does florist Abby Knight keep finding corpses? It’s like Grandma always said. “Nice girls don’t associate with dead bodies.”



I couldn’t come straight out and interrogate author Kate Collins; Grandma also claims that direct questions are rude. It did occur to me that Kate’s fellow authors on the Cozy Chicks blog might be forthcoming with details about Abby Knight and Kate Collins if only I asked nicely, so I approached Deb Baker, Maggie Sefton, JB Stanley, Heather Webber, Lorna Barrett, and Leann Sweeney. I began with the most pressing query and phrased it as delicately as possible.


Ten-plus murders! Ten! That’s an awful lot of bodies surrounding florist Abby Knight. And in “Shoots to Kill”, she’s even arrested for murder on page one! She admits to having a short fuse. Is Abby really so unlucky, or is author Kate Collins trying to cover up her protagonist’s nefarious past?

From Leann Sweeney: Unlucky? No. Who wouldn't want a smart, curious, intuitive woman ready to step in and solve a murder? We all have things we like to do besides work at the day job. Like quilting or painting or gardening or catching murderers.

Abby Knight is both a florist and a crusader. Her mother teaches kindergarten and engages in a long list of creative endeavors, such as making designer candy. Are energetic, multi-tasking women like these purely fiction? And what exactly is a Dancing Naked Monkey table, one of Maureen Knight’s many creations?

From Maggie Sefton: Abby Knight delights readers with her creativity, her crusading spirit, and her tenacity in finding clues and figuring out murders. She may even take after her energetic, multi-tasking, and creative mother, Maureen. As for the Dancing Naked Monkey table? Only Maureen really knows.

Abby’s fiancĂ©, ex-Army Ranger Marco is described as tough and sensitive--a man who could cook up an omelet and take down a killer in the same day. The couple has already called it quits once. Any guesses on whether we’ll hear wedding bells in the future?

From Lorna Barrett/Lorraine Bartlett: Does this give you a clue: Dum dum de dum. Dum dum de dum. Dum dum de dum dum de dum dum de dum. (And Abby's had the wedding flowers designed for ages.)

This is just between friends, and I’m not asking because I’m jealous (my thumb is a distinct shade of brown), but is author Kate Collins actually good with plants?

Deb Baker/Hannah Reed: Kate is the queen of green thumbs and can dish dirt better than anyone else! Uh, I mean, mix dirt.

Abby seems a little self-conscious that she flunked out of law school. I’m all too familiar with that feeling of failure. What advice would you give me--I mean Abby--to help her get over her perceived failure?

From JB Stanley/Ellery Adams: I’d tell Abby that when one door closes, another opens. After all, if she hadn’t flunked out of law school, how could she have become the engaging sleuth and skilled florist that we all know and love? Her “failure” has become a source of delight and enjoyment for readers across the globe!

For readers who haven’t enjoyed the Florist Shop Mysteries, can they jump right in with book #10? And what kind of read can they expect?

From Heather Webber: As with all Kate’s books, Dirty Rotten Tendrils is filled with humor, fantastic characters, twisty-turny plots, a bit of romance, and a warmth that’s just Kate’s natural voice. You absolutely don’t have to start at the beginning of the series to enjoy Kate’s books. Jump right in with Dirty Rotten Tendrils, and then once Kate has you hooked (and she will), go back and fall in love with the rest of the Flower Shop Mysteries.

You can find "Dirty Rotten Tendrils at your usual booksellers.

Amazon.com

Barnes and Noble

IndieBound Independent Booksellers


Thursday, October 21, 2010

Character Collections

I admit it. The only thing I collect is paper. Masses and masses of paper that cover my desk, which unfortunately is also my dining room table. That may be why I'm always up for eating in front of the television.

I admire people who have the foresight to hang on to trinkets. I had some pretty cool stuff when I was younger, stuff that would be worth money now. Star Wars collectibles and Barbies. And I tried collecting Christmas ornaments the first few years of my marriage. Each holiday season I'd find something with the year on it. 1990 - 1994 was the limit of my attention span. I've occasionally purchase a dated ornament since, but it's too depressing to note all the gaps in the timeline.

Giving your character a collection can reveal oodles of information about their likes and dislike, their personal habits, and that spark that drives them. In my case, my Christmas ornaments say I'm scattered. Or maybe I'm not attached to material things. Yeah. That sounds better.

What if your character collected tea pots? She could crave refinement, be a huge Anglophile, or simply love tea. She could also hate tea and feel that each pot they collect is one less servicing the hypocrisy of a delicate ritual.

A history buff could collect stamps. So could a greedy kid who heard there was money in postage. An invalid could live vicariously through a postcard collection and arrange them on a map of the world, but an insatiably nosy person might file them by message type: lovers, parents, and friends.

Collections can also tell the reader something about a third party. When your sleuth interviews a witness who is surrounded by stuffed cats, does he absently stroke the black one and reminisce about his favorite childhood kitty? Or does he immediately dismiss the hobby as an obsession or a waste of money.

The next time you describe a character's home, throw in some unique passion - coffee can lids or porcelain ostriches, and then let the reader paint the character sketch from his own imagination.

Thursday, October 14, 2010

Interview with Author Cheryl Malandrinos

Cheryl Malandrinos is a freelance writer and editor. A regular contributor for Writer2Writer, her articles focus on increasing productivity through time management and organization. A founding member of Musing Our Children, Ms. Malandrinos is also Editor in Chief of the group’s quarterly newsletter, Pages & Pens.


Cheryl is also a Tour Coordinator for Pump Up Your Book, a book reviewer, and blogger. Little Shepherd is her first children’s book. Ms. Malandrinos lives in Western Massachusetts with her husband and two young daughters. She also has a son who is married.


You can visit Cheryl online at her website or at the Little Shepherd blog. And don't forget to read the contest information at the bottom of this post!

Cheryl, on Writers in Residence, we introduced you as Cheryl the Pump Up Your Book lady. Could you re-introduce yourself as Cheryl the Writer?

Let’s see what I can tell you about little old me. I’ve lived in Western Massachusetts my entire life. I grew up in a six-family apartment with my paternal grandparents living downstairs from us and a maternal uncle living on the other side of the building. My maiden name of Gevry, comes from the commune of Gevry in eastern France, though all the relatives I knew as a child came from Canada or had originally settled in the United States.

I am currently married and have three children, ages 23, 9, and 6. Our son is married and our girls seem to have inherited my creative side. Both of them enjoy arts and crafts of all kinds.

Did you always know that you wanted to write?

I began writing as a teenager. My stories and poems, though dark in nature, helped me to cope with the grief of losing my mother to cancer. I stopped writing for a while, but picked it up again as an adult. It was more of a hobby in those early days, but when I became a stay-at-home mother in 2004, I began to pursue my career in earnest.

Investing in the Breaking into Print program at Long Ridge Writers Group, I graduated in 2005 and set my heart on getting published. I began writing time management articles for a now defunct online magazine, most of which were picked up by Writer2Writer when I became a regular contributor in 2006.

I also began blogging around that time. I currently run three blogs:

The Book Connection

The Children’s and Teens’ Book Connection

Book Tours and More

I review books, host fellow authors during their virtual book tours, and discuss other literary items of interest. It was through my blogging that I first became aware of Pump Up Your Book (formerly Pump Up Your Book Promotion).

Did Pump Up Your Books help you or provide a distraction? 

Pump Up opened its doors in April 2007. A couple of months later I began hosting their clients. By September of 2007 I became a virtual book tour coordinator. For a while it was just our founder, Dorothy Thompson, and me. Pump Up Your Book has grown so much over the past few years that there are currently five people on staff. Becky, Jaime, Tracee, Dorothy, and I are spread out across the country, and Jaime is in Australia. The Internet allows us to stay in constant touch with each other, and is the backbone of our business.

During the time I was reviewing books and promoting others, I never gave up on my dream of becoming a published author. I attended writers conferences, participated in critique groups, and read books in the markets I was interested in breaking into.

How did you wind up publishing a children's book?

Our oldest daughter is a reluctant reader, so I understand parents who struggle with getting their kids to read, especially when so many school districts expect their students to read daily. So, when my good friend and mentor, Lea Schizas, proposed the idea of creating a group dedicated to encouraging a love of reading and writing in young people, I was right there with her. Musing Our Children is made up of authors, storytellers, illustrators, and editors dedicated to sharing their love of the written word with children. We hold workshops in our local schools. We also have a quarterly newsletter titled, Pages & Pens. The newsletter is available as a free download on our website or your can subscribe to receive it by email.

While reviewing books, I became aware of Guardian Angel Publishing. After reading several of their titles, I knew I wanted to submit my first children’s picture book idea to them. Little Shepherd is the story of Obed, a young shepherd in the hills outside Bethlehem on the night of Christ’s birth. He wishes to join the others to see the newborn King, but is afraid to leave his sheep unattended. While his father finally convinces him to go, Obed spends his time away anxious about his flock. Once he returns to the fields, he realizes what a night of miracles it is.

The funny thing is that Little Shepherd was not a children’s story when God first planted the idea in my heart. I thought I was supposed to be writing a story of an adult Obed, who leaves home in search of the apostles after the Resurrection. He wants to know if Jesus was the Savior he met as a boy. As I was talking to my pastor about the book, he asked if it was a children’s story and I began wondering if telling the beginning of Obed’s story is what I was supposed to concentrate on. Since I don’t believe in coincidences, I decided to begin writing this story. It flowed very quickly. After a few revisions and some feedback from author friends, I submitted it to Lynda Burch at Guardian Angel Publishing. After a few additional edits, Lynda accepted the book for publication.

Getting that acceptance was thrilling. Then when I learned Eugene Ruble accepted the contract to illustrate Little Shepherd, I knew I was almost in heaven.

What do you think most helped you become a published writer?

Though no one would ever accuse me of being a patient person, my perseverance toward becoming a published author has paid off. I often tell others that they have the power to make their dreams come true. I believe that in the bottom of my heart. If we set goals to achieve our dreams and work steadily through them, it will happen.

Thank you so much for taking time out of your schedule to talk to us.

Thanks for allowing me to share a little bit of myself and my work with your readers. Everyone can find me online at http://ccmalandrinos.com. For anyone interested in following my virtual book tour, they can visit www.pumpupyourbook.com or check out my new blog at http://littleshepherdchildrensbook.blogspot.com/. You can also find me on Twitter and Facebook.

Little Shepherd can be purchased at:

Guardian Angel Publishing

Amazon.com
Barnesandnoble.com

Indiebound.com

Giveaway #1 is for those readers who comment on Cheryl’s blog stops during the tour. One comment per person, per blog, through the length of the tour. Giveaway #2 is for those who purchase a copy of Little Shepherd between its release date of August 21, 2010 and the end of the virtual book tour on December 17, 2010. Proof of purchase must be submitted to Cheryl via email at cg20pm00(at)gmail(dot)com. Please substitute the appropriate symbols for the (at) and (dot). Those are zeroes in the address, not Os. If you prefer to mail or fax a copy of your proof of purchase, please contact Cheryl via email for that information.


Additional rules and guidelines can be found at the end of this post.

GIVEAWAY #1 (for people who comment during the VBT)

An autographed copy of Little Shepherd

Angel figurine printed with the Serenity Prayer

A Little Shepherd sticky note pad

Little Drummer Boy 2010 Hallmark Keepsake Ornament

Gift of Peace 2003 Hallmark Keepsake Ornament

Retail value of Giveaway #1 is $65 (rounded to nearest dollar)

*****

GIVEAWAY #2 (for those who purchase a copy of Little Shepherd between August 21, 2010 and December 17, 2010)

A ”Sparkling Angel” scented jar candle from Yankee Candle

An angel gold and silver lid topper for the candle

An angel tea light holder from Yankee Candle

A Little Shepherd sticky note pad

A Jim Shore Nativity Star hanging ornament

A Jim Shore Holy Family hanging ornament

A $25 Amazon.com gift card

Retail Value of Giveaway #2 is $97 (rounded to the nearest dollar)

Here are the rules and guidelines for these giveaways:

1) For Giveaway #1 you must leave a comment on the hosting blog with a working email address for the author to contact you if you win.

2) For Giveaway #1 only the first comment with your working email address is used to determine eligibility (one comment, per blog).

3) You are eligible to win Giveaway #2 if you purchase a copy of Little Shepherd between August 21, 2010 and December 17, 2010 and provide the author with proof of purchase via email, mail, or fax prior to December 19, 2010. Little Shepherd is available at the Guardian Angel Publishing website, Amazon, Barnesandnoble.com, and at indiebound.org.

4) All giveaway winners will be selected using Random.org.

5) Prizes will be shipped via USPS with appropriate insurance. The author cannot guarantee receipt before December 25, 2010.

6) Author, blog hosts, and Pump Up Your Book are not responsible for lost or damaged goods.

7) The same person cannot win both giveaways.

Sunday, September 26, 2010

Diana James and P.R. Me!

DIANA JAMES is a publicist based in Los Angeles who also manages a select list of authors. Through her firm, P.R. Me!, she provides promotional expertise to authors, artists and event coordinators. Diana has worked in publishing for more than 15 years for such firms as United Advertising Publications and the LA Times. At the latter she worked as General Manager and oversaw all functions of the Real Estate Magazine division. She is the past President of Sisters In Crime/LA.

Thank you for being here with us today!

Diana, authors can get an exact list of services by going to P.R. Me!, but could you explain, generally, what your firm, P.R. Me!, does for an author?

Since I work with both new authors as well as those who are established, I help each person with their specific needs. I find that many newer authors are learning their way in the publishing field and are in need of information and guidance. So I find that quite often I am consulting with authors to provide information about the market and the ways in which they can best reach their target readership.

Established authors are dealing with the constraints of time and seek out my services to reach a broader reader base and to tackle the marketing chores for which they don’t have the time or desire to do.

Much of our world now resides on the net, so e-newsletters and viral marketing are a must. I offer e-newsletter design, and distribute them to readers, librarians, and bookstores across the country. As for Facebook and Twitter, I work with those who need training or assistance in learning about, setting up, and/or managing their Facebook page and Twitter accounts.

What do you look for in a client? And what commitments do you, as the publicist, expect from your author clients?

First and foremost, I look for fiction writers in the mystery and thriller genres (I steer away from other genres and non-fiction). Second, I must be able to read and appreciate their work. This limits who I take on, but we are going to be working closely together, so it helps greatly if I love what I sell.

Third, the book must be a traditionally published novel. I’m not a book snob, I read self-published works. But when it comes to business, I must be matter of fact. When arranging signings and events for a self-pub’d work, it takes 4 times the amount of time and effort to get the results of a traditionally pub’d work.

Most importantly, the author must be motivated to work hard right along with me, it’s a partnership, we’re a team. The author has to have a desire to be seen and heard. It’s a much larger challenge to promote someone who does not wish to be out in public or who feels a bit too shy to be interviewed or sit on a panel with fellow authors.

In my fantasy, a publicist would handle every scrap of action related to publicity--from inception to execution to follow up. In reality, the author does bear some responsibility. What is the “division of labor”?

That’s a great question. A publicist is NOT a personal assistant. Anyone who thinks they will never have to respond to emails again because they hired a publicist will be in for a rude awakening.

For me, it is rather straight forward. I talk with a client first to find out their needs. After we’ve had time to chat about what the client's true needs are and what they are willing to pay for, I prepare a quote and general timeline. This way it is clear up front what duties I will perform, and also shows the timeframe of the campaign so that the author has realistic expectations

As for “division of labor”, I look for each author to put their own skills to work for them, as well as their own personal contacts. For instance, an author’s “warm circle” is extremely valuable; a publicist can’t pack your launch party as well as you can.

At what point in her career would an author benefit from a publicist?

From the first-time novelist to the established author, all can benefit. The new author benefits from the experience of a publicist who has contacts and can take initiative immediately so as not to waste a minute of that precious few months that a novel is a new release.

The established author is more concerned about time, the time to write while now dividing his/her time between the demands of marketing, travel, appearances, etc. Its very difficult for an author to do it all, one or more of these endeavors can suffer without adequate support.

If an author has a publicist, do they also need a manager? And what is the difference between a publicist and a manager for those who might not know?

If an author uses a publicist, they do not necessarily need a manager. The author must weigh what is needed for their career, and that need may change over time. A publicist is generally sought out to help an author for a limited period of time, that being for the launch of their book or a specific campaign.

A manager is generally involved with an established author and works closely with them on a year round basis. A manager’s duties are consultative as well as marketing and promotions related. They may also handle their client’s mail, email, website, travel schedule, bill payments, or other such personal tasks. Managers are compensated based on a percentage of the author’s earnings, whereas publicists are paid based upon quoted services and when those services are completed, they move on to the next client.

You also offer collateral materials, such as bookmarks, postcards and promo sheets. What’s the advantage of having a publicist handle this over ordering from, say, Vista Print?

There’s nothing wrong with an author creating his/her own materials and going thru Vista Prints. We are all quite cost-conscious these days. Many writers are quite talented graphically and do a great job. Not all are, however. Then there’s the established author who wants a more refined look or something more tailored to the look and feel of their work. That’s where I come in, when the look and feel of your materials takes on added importance. Does the look of your materials convey who you are now and where you are in your career?

Your publicist will also consult with you about the purpose of your materials. For instance, are you planning a mailing campaign? If so, do you know what the post office’s current size and weight restrictions are for postcards, what about the amount of area that should be kept as white space for postage metering and barcoding? Do you want a message imprinted on the back describing your book? What if you want the message on only half the run so that you can use the other half to imprint as you need …such as to promote an upcoming signing or share the latest review? How would you find the best rate on this split run? What weight of stock do you need? 10 pt, 12 pt, 16pt? What if your layout requires a bleed? Will Vistaprints accept this type of layout? If so, is there an added charge? Would it be of help to you to work with someone who has worked in the printing/publishing field and who also works to regularly find the best rates in marketplace?

Good gad! I had no idea there was so much to consider.

If an author wanted to consider using P.R. Me!, does your firm charge an hourly rate? A flat, annual rate? And are the collateral materials charged for separately?

I offer a set rate for most services and collateral pieces. Authors can contact me for a rate sheet, which lists a la carte pricing. Hourly rates for training, consultation, and graphic design can vary. Feel free to ask questions, contact me at diana@prmeinc.com

“Thank you for allowing me this opportunity. I’ve enjoyed my visit!”

Don't forget to visit Diana at P.R. Me!

Sunday, September 19, 2010

"The Winter Queen" Book Review

I once asked a Russian woman sitting next to me at the manicurist, "Do Russians ever do comedy?"

It was a serious question. I love foreign films, and I've seen several Russian films. The subject matter always seemed so dire. Her response was that what a Russian might find funny, an American might not. Her example was an old lady on a park bench, drunk out of her mind. Point taken.

I think I have a better understanding of Russian humor after reading "The Winter Queen" by Boris Akunin (pen name for author Grigory Chkhartishvili).

The humor that's woven into the story is subtle, wry, and provides more of gentle smile than a tee-hee. The kind of thing that makes you grin and nod and feel that you and the author are sharing a joke between friends.

Erast Petrovich Fanodrin is a young member of the Moscow Police force--clerk and civil servant  fourteenth class to be exact. When an odd suicide comes to his attention, he gets permission from his superior to look into the matter. It's a journey he might wish he had never begun, because it leads to committed idealists and the secret society of Azazel. It leads to heartache, betrayal and, ultimately, death.

Akunin weaves his story in a fluid language that envelopes the reader in 1800's Russia. We are compelled to root for Erast because of his innocence. His youth makes him prone to daydreams that both embarrass and please us as we recognize our younger, dramatic selves. For instance, faced with a plunge into the cold Thames at night, his arms and legs bound, he imagines what his friends and enemies might say after he meets his demise. He's incensed to find that his captors, unaware that he's freed himself and is hiding nearby, don't wax poetic about his valor in the face of death but rather discuss the cold weather and rheumatism!

The conclusion is shocking, though inevitable, and this reader can't wait to delve into the next in the series,  "The Turkish Gamit", to find out how Erast has grown from his experiences. There are currently five Erast Fandorin novels available. Akunin also writes the Sister Pelagia series.

Visit the author on his web site, or better still, read Erast's adventures and discover a character you'll want to spend time with.

Wednesday, September 15, 2010

Birthday Surprises!

For my birthday this year, I decided to do something for those I love. After you hit a certain age, it stops being about receiving goodies and more about being grateful.

Since the hubby was at work and the parents are in another state, I started with the dog. The hubby will tell you I would have started with the dog anyway, but that's not true. I swear.

Anyone who tells you dogs can't understand people doesn't have a dog. I planned an extra long walk for Buster and me. First I started with his usual route and then, as it started getting warm, I stopped home to change into a tee. I said, "Give me a minute and we'll go back out." Instead of heading to the refrigerator for his post walk apple, he followed me around "talking" to me. (A low, throaty howl.) As soon as the tee was on, he did a happy dance to the door and waited for me to put his leash back on. He was more excited about the second walk than he was about the first.

It's like reading an exceptionally good novel. The normal walk is pleasant and enjoyable, but the surprise twist of a second walk is fabulous and reason for celebration.

I've been reading quite a few great mysteries lately, books that deliver that something special that makes them rise above the usual who-done-it. I've noticed a trend toward "the book within the book", and I find that I like it!

L.C. Tyler's character Ethelred Tressider (yes, I said Ethelred) is a a second rate mystery writer (or, as his agent Elsie concedes, might be third-rate aspiring to second rate), and the author treats us to samples of Ethelred's hysterical prose. Mark Schweizer's protagonist Hayden Konig wants to write like Raymond Chandler, and the included sample chapters take metaphors to a new level--a good thing if you want to laugh out loud.

I haven't yet discovered any more "books within books", so if anybody out there knows of any they can recommend, I'd love to hear from you.

Now I'm off to buy my birthday cake. Some childhood traditions should remain. Oh. And here's what the hubby got me for my birthday. Did I mention he's a swell guy?

The gift
The real thing

Tuesday, September 14, 2010

To Self Publish or Not to Self Publish, That is the Question

As I promised in my newsletter, here is the answer...sort of.

This is an interesting subject because there are so many blogs and articles out there that say The heck with traditional publishers. You can get rich quick by self-publishing your own material! Add the easy availability of Kindle and Nook, eReaders and Ipads, and it seems as if the road to publishing is simple, right? Maybe not.

This weekend, Sisters in Crime hosted a panel of fabulous, talented authors to discuss this dilemma, and boy were there some great opinions. The authors were Sue Ann Jaffarian, Pamela Samuels-Young, and Gay Degani. (See more at the end of the blog.) I moderated, and all four of us had varied experiences with self-publishing to bring to the table.

I took the issue of quality off the table right from the beginning. All three of the panelists are top caliber writers worthy of any traditional publisher. Before you even consider the question of whether you should self-publish or not, your writing has to be that good. Fortunately, you can use writing groups, objective readers, and hire editors to help you reach this level of writing.

Sue Ann self-published her first novel after seeking a traditional publisher. At that time, iUniverse was a good choice for her. She worked her hind end off in marketing, and the buzz created over her books (and the sales) generated enough interest that she was able to place her Odelia Grey series with traditional publisher Midnight Ink.

She warned of the dangers of self-publishing your novel should you intend to seek a traditional career. Many publishers wouldn't look at her series because she had self-published. I mentioned that at a writing conference, Poisoned Pen Press said they wouldn't look at an author who had self-published because they didn't want to be stuck with a potentially unprofessional book on their back list.

Pamela went the traditional route first, but she wasn't happy with her publisher as they focused on romances and she wrote legal thrillers. She left that publisher and had difficulties getting picked up again. A writer friend had advised that authors should have a book per year out in front of their readers, so with her husband's encouragement, Pamela self-published her next novel.

Pamela set up her own Publishing company. She researched her genre of books, noting everything from the color of the paper used, the number of chapters, the word count, etc. She highly recommends outlining novels that you like to see how the writer paces and structures their story.

Then she hired a cover designer, an inside page designer, and all of the people she would need to make her product as professional-looking as any other book on the shelf. She uses a distributor to place her books rather than sell them out of the back of her trunk like some other self-published authors.

Sue Ann pointed out that authors who have had success with self-publishing--Pamela, J.A. Konrath--are authors who already had a reader base when they tried that rout. If you're starting without a fan base, getting recognized will be difficult. Also, without the creds of being traditionally published, many avenues are closed to you--offers to speak at conferences, professional writing groups, etc.

Pamela mentioned that a traditional publisher would have to make her a great offer before she would go back. She is an established author with a growing fan base and her royalties are higher as a self-published author. She also wants a book out approximately every year, something that can be difficult through traditional publishers.

When Gay Degani self-published Pomegranate Stories, she wrote the book and designed the cover herself. She produced the book through Lulu.com, intending it only as a gift for friends. The book, which she had with her and which I have read, is professional-looking and a quality product. She agreed that marketing it to readers is a difficult process, one that she hasn't really tackled.

Gay also made a great point. She noted that everything you do to get your name out there is a step forward. She has a multitude of short stories published in anthologies, magazines, and ezines, and every publication is another step forward, as is blogging, appearing on panels etc. Writers should recognize and be happy that they are moving in the right direction.

The bottom line? Decide if you want a professional career in writing. If you do, you may want to try the traditional route first. Either route you choose is going to require a lot of work. Resist the urge to get the book published and make sure it's the best it can be. Both traditionally published authors and self-published authors are going to have to market hard, and self-published authors will have to work even harder to get recognized and get their product out to the readers. 


Sue Ann Jaffarian is the best-selling author of the award-winning Odelia Grey mystery series, as well as the popular Ghost of Granny Apples mystery series.  Out in bookstores now is Murder In Vein, the first book in Sue Ann’s new vampire mystery series.  In addition to writing, Sue Ann is a full-time paralegal for a Los Angeles law firm, and is sought after as a motivational speaker. Here is her website.





Pamela Samuels Young is a practicing attorney and Essence bestselling author of four legal thrillers.  Her newest release, Buying Time, won the 2010 Fiction Award from the Black Caucus of the American Library Association, which called the book “a captivating, suspenseful thriller.” In addition to working as Managing Counsel for Labor and Employment Law at Toyota, the Compton native is the Fiction Writing Expert for BizyMoms.com and is on the Board of Directors of the Southern California Chapter of Mystery Writers of America.  A desire to see women and people of color depicted as attorneys in today's legal fiction prompted Pamela to start writing despite a busy career as an attorney.  Pamela is a graduate of USC, Northwestern University and UC Berkeley’s Boalt Hall School of Law. Here is her website.



Gay Degani has published in journals and anthologies including two The Best of Every Day Fiction editions and her own collection, Pomegranate Stories.  Her stories online can be read at Smokelong Quarterly, The Battered Suitcase, Night Train, 10 Flash, Short Story America, Emprise Review, as well as other publications. Nominated for a Pushcart, she has been a finalist or short listed at Glimmer Train and The Fish Anthology and won a first place at Women on Writing’s Quarterly Flash Fiction contest.  She edits EDF’s Flash Fiction Chronicles and blogs at Words in Place.  Here is her website.

A Swell Online Conference You Might Enjoy

This is a courtesy post for a fabulous writer's conference that I've attended in the past. Check out the class schedule. A lot of th...